Judge Profile

Candy Yip

Head of Channel Marketing
Carlsberg Group

Candy, the Head of Channel Marketing in Carlsberg Hong Kong with over 14 years of marketing experience,  is now driving both on-trade and off-trade brand-channel mix strategies, as well as building in-market execution excellence to ensure consumer & customer engagement at point-of-sales. Before this role, she is specialized in formulating brand strategies, product marketing and communications.

She was transferred to China market before the current role in Carlsberg Group. During the 2 years in China, she has demonstrated strong leadership and marketing proficiency in premiumization and brand rejuvenation of powerful local beer brands in Carlsberg China

View Other Judges' Profiles