Director of Marketing & Communications
Pirata Group Hong Kong
With 12 new restaurant openings slated for 2021, James drives a high-performing Marketing team for one of the region’s most dynamic hospitality players, Pirata Group. Launching head-turning, responsive and high impact campaigns through some of the most challenging times for the F&B industry has cemented Pirata Group’s presence as an innovator and champion of unconditional hospitality.
James is a seasoned Digital Marketer, having launched award-winning apps in his previous roles with South China Morning Post and global lifestyle perks brand, The ENTERTAINER. In 2012 he nabbed a Gourmand World Cookbook Award for ‘Multisensory Mixology,’ co-authored with Antonio Lai.