Judge Profile



Renee Sin

Senior Director, eCommerce
UCP International

Renee leads the Direct to Consumer division for the globally renowned home décor & faux botanical conglomerate - UCP International, to spearhead their digital transformation and startup their eCommerce and consumer ecosystem; creating dynamic Omni-channels marketing campaigns and expanding digital footprint. Renee is a strategic “intrapreneur”, known for her strong track record of turning brand and marketing strategies into sustainable business growth.

Prior to joining UCP International, Renee has accumulated over 15 years of digital marketing, eCommerce, brand marketing and consumer engagement experience with leading international brands including Columbia Sportswear, Marks & Spencer, Kiehl’s Since 1851 and ALDO.


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