Marketing Director, Abbott Nutrition Division
Shirley Yuen is the Marketing Director of the Abbott Nutrition Division at Abbott Laboratories, leading adult nutrition and paediatric nutrition on brand management and marketing, ethical marketing, CRM and the digital function.
Before joining Abbott Nutrition, she was the Cluster Marketing Director of Developed Markets at Johnson & Johnson’s Vision Care division, leading the marketing teams in Hong Kong, Taiwan, Australia, New Zealand and India.
She has more than 20 years of brand marketing and management experience in the healthcare and FMCG industries. In her seven-plus years in a senior executive role, she has groomed young marketing talent and has a proven track record of motivating and empowering her teams to achieve more than they were. She is a strong advocate for a collaborative culture and talent development which contribute to integrated business results.